Customers want more than most retailers are able to offer. Modern consumers want to buy online but pick up or return at the store. They want to browse product information on their laptop or smartphone, get coupons or discount codes, even make a purchase on their mobile phone while in a store. New consumers are naturally combining channels as they browse, research and buy.

High risk has to do more with the charge back exposure since the acquiring/sponsoring bank is responsible for all charge backs if a business were to cease business and close for any reason. A better way to characterize a business as high risk is ‘harder to place’. Why then is a business “harder to place” for taking credit cards? 

If your business has a website that takes credit cards, beware of a fraud that is increasing. Non-profit businesses are more at risk because the obstacles to prevent the fraud are normally not used. The fraudsters’ use e-commerce websites to test stolen credit card numbers to see which ones are still good. This type of fraud is up 200% in the first four months of 2017 compared to the same period last year according to a report from Radial’s E-commerce Fraud Technology Lab.

How About More Revenue!
You know you have a great product you offer to customers, then why not let them purchase a gift card to give to a friend? Build loyalty too. Promotional give away. Use for refunds, instead of cash.

More and more I am asked questions about the following subjects. In an effort to clear up confusion, we hope this article will help to inform you.